Common Misconceptions About Light Guide Technology You may have heard of light guide technology but wondered, “What exactly is light guide technology?” I like to refer to it this way: Light guide technology is the process of directing and distributing light, most often using LEDs that shine into the edge of a light guide. This technique allows us to spread light across a surface. That is why we...
Read MoreWhen a global automotive safety system manufacturer approached us, they were exploring a growing automotive lighting trend: integrating safety-focused illumination directly into steering wheels. This idea feels intuitive; drivers already keep their hands and eyes there, so it’s logical to use that space to communicate critical information with light. I’ve seen how carmakers...
Read MoreWhy import five separate parts when one light guide assembly can do the job? My team posed this question to a Michigan-based importer in the automotive industry that grappled with rising costs and the operational headache of sourcing five separate parts from different suppliers. New tariffs quietly eroded their profitability, but just as pressing were the logistical tangles and inconsistent...
Read MoreI’m continually impressed by research and development that leads to innovations like compact smart devices, sleek automotive interfaces, and touch-responsive appliances. As a company at the forefront of research and development, my team has paid close attention to rising user expectations for dynamic visual feedback and aesthetic integration. Meeting this demand requires unique approaches to...
Read MoreA successful product prototype bridges the gap between an idea and full-scale manufacturing. While it’s simple to explore the possibilities of your product or assembly, the challenge lies in turning a concept into a scalable, production-ready solution. As someone who has guided countless OEMs through this critical transition, I’ve seen how prototype success can reduce risk,...
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